KAI Media, the premier digital entertainment company that connects top Korean talent with the rest of the world, today launched two new ventures – hello82 LIVE (a live events series) and hello82.TV (a new streaming platform) – to create new “live interactive experiences.”
The new platform and event series build upon the company’s digital content success, which has included the hello82 channel portfolio on YouTube, featuring original content from top K-pop talent, and a new Twitch channel. To date, the company’s five YouTube channels have generated more than 160 million views across several languages: hello82 (English), hola82 (Spanish), oi82 (Portuguese), halo82 (Indonesian), and ahlan82 (Arabic).
With a rapidly-growing audience, the expansion of the hello82 brand via a live streaming platform and events series offers a turn-key marketing solution for K-pop artists and their teams looking to build upon their connections with fans worldwide.
“The addition of hello82.TV to our content creation capabilities allows for artists to access fans on a global level from multiple angles. With the new platform we can allow the artist complete control, from concert or event concept, to the way they want to interact with their fans,” said Jae Yoon Choi, Founder of KAI Media, which quietly launched hello82 last year, and has organically grown the brand.
hello82.TV is available now via the web on desktop and mobile with future plans to launch dedicated apps across mobile and connected TVs. The platform will host a mixture of both free and ticketed, live and interactive, virtual events where the power lies in the hands of the fans!
From determining the artists’ successes to even their outfit changes and props, fans can participate in the fun by completing team-driven mini games to navigate the show’s outcome.the guests’ outcomes. Fans will be able to collect participation-based prizes and also have opportunities to chat with the artists in exclusive one-on-one engagements.
- FANFIA GAME with MONSTA X – November 23 @ 6pm PST – following the rising popularity of games with suspicious players, watch the members play the Mafia game while interacting with their fans.
- hello AB6IX – November 26 @ 2am PST – Tune in to catch performances of the group’s best hits, and to have fun watching the members and their fans playing interactive games in real time.
- hello ITZY – December 19 @ 9pm EST – One of South Korea’s hottest girl groups will deliver stunning live performances and interact with their fans.
About KAI Media:
KAI Media is the premier digital entertainment company that connects top Korean talent with the rest of the world through a collection of creative content creation and carefully curated digital platforms with millions of eyeballs. Under their flagship brand hello82, Launched in 2019, KAI Media has grown a network of YouTube channels filled with original content in English, Spanish, Portuguese, Indonesian, Arabic, and Spanish. KAI continues to grow the hello82 brand with popular TikTok, Twitch and Instagram feeds as well. KAI recently launched its own dedicated platform, hello82 TV, which will regularly host free and ticketed events featuring live performances and/or fan experiences from the biggest names in K-pop. A privately held company, KAI Media’s investors include Kakao M Corp, Kakao Page Corp and Snow Corp.