K-Pop News

All the latest news of music video releases, debut/comeback announcements, and more on the iconic groups in K-Pop.

ITZY Chosen as Global Spokesmodels for Maybelline New York

Maybelline New York, the world’s leading cosmetics brand, is excited to announce K-pop band ITZY as the newest global spokesmodels to join the Maybelline family. Marking the first-ever musical group signed to the brand, ITZY’s members – Yeji, Lia, Ryujin, Chaeryeong, and Yuna – join Maybelline’s diverse talent roster including supermodel Gigi Hadid and actress Storm Reid.